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Perfect Audience vs Adroll: Which One is the Best Marketing Tool?

When it comes to choosing an ad platform, there are a lot of options out there. But which one is the best for your business? In this article, we’ll pit Perfect Audience against AdRoll to see which one comes out on top.

Introduction

There are a few key differences between Perfect Audience and AdRoll that you should be aware of before choosing a retargeting platform.

Perfect Audience is focused exclusively on retargeting, while AdRoll also offers other advertising services such as prospecting and Display advertising.

Perfect Audience offers a self-service platform, so you can get started without having to commit to a long-term contract. AdRoll, on the other hand, requires a minimum spend of $10,000 per month.

perfect Audience allows you to create separate campaigns for each of your marketing objectives, while AdRoll only offers one campaign type.

Finally, Perfect Audience provides more detailed reporting than AdRoll, so you can track your progress and ROI more easily.

What is Perfect Audience?

Perfect Audience is a retargeting platform that allows you to show ads to people who have already visited your website or app. Perfect Audience helps you reach your Perfect Customers – people who are already interested in what you’re selling – and bring them back to your website or app so that they can buy from you.

AdRoll is a retargeting platform that allows you to show ads to people who have visited your website or interacted with your app. AdRoll helps you reach your potential customers – people who may be interested in what you’re selling – and bring them back to your website or app so that they can learn more about what you have to offer.

What is AdRoll?

AdRoll is a retargeting platform that helps businesses reach their perfect audience across the web, social, and mobile. AdRoll’s technology allows businesses to collect data on their website visitors and then retarget those visitors with personalized ads on over 2 million websites and apps.

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The key differences between Perfect Audience and AdRoll

When comparing Perfect Audience vs AdRoll, it’s important to understand the key differences between these two platforms. AdRoll is wider in scope, offering retargeting, prospecting, and site search features in addition to their retargeting product. Perfect Audience is focused exclusively on retargeting and offers a few features that AdRoll doesn’t, like frequency capping and dynamic creative optimization.

Perfect Audience also has some advantages when it comes to pricing. They offer a pay-as-you-go model with no minimum spend, while AdRoll charges a $10,000 minimum monthly ad spend for access to their platform.

Deciding which platform is right for you will come down to your specific needs and objectives. If you’re looking for a comprehensive solution that offers more than just retargeting, AdRoll may be the better option. However, if you’re solely interested in retargeting and want access to features like frequency capping and dynamic creative optimization, Perfect Audience could be the better choice.

Which tool is better for digital marketing?

AdRoll is a tool that allows you to create and manage digital marketing campaigns, including targeted ads, retargeting, and email marketing. Perfect Audience is a tool that helps you create targeted marketing campaigns specifically for social media platforms, such as Facebook and Twitter.

The benefits of Perfect Audience

Perfect Audience is a self-service tool that makes it easy to create and run targeted display advertising campaigns. Perfect Audience’s ad platform enables you to reach a wide range of potential customers with laser precision, making it an excellent choice for businesses of all sizes.

One of the main benefits of Perfect Audience is that it’s very user-friendly. The platform provides step-by-step instructions for creating your campaign, so even if you’re new to online advertising, you can get up and running quickly and easily.

Perfect Audience also offers a number of sophisticated targeting options, so you can make sure your ads are seen by the people who are most likely to be interested in your products or services. For example, you can target people based on their location, age, gender, interests, and even the type of device they’re using.

Another key benefit of Perfect Audience is that it offers a pay-per-click (PPC) pricing model, so you only pay when someone clicks on your ad. This makes Perfect Audience an affordable option for businesses of all sizes.

To sum up, Perfect Audience is a user-friendly tool that offers powerful targeting options and affordable PPC pricing. If you’re looking for a way to reach more potential customers with your marketing budget, Perfect Audience is definitely worth considering.

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The benefits of AdRoll

AdRoll is a powerful marketing platform that offers a number of advantages for businesses of all sizes. AdRoll’s ability to reach your perfect audience through its retargeting capabilities is one of its key benefits. AdRoll also offers extensive reporting and tracking capabilities, so you can see how your campaigns are performing and make adjustments accordingly. Overall, AdRoll is an effective way to reach your target market and grow your business.

Conclusion

We’ve compiled a list of some key differences between Perfect Audience and AdRoll to help you make the best decision for your business.

Perfect Audience is best for businesses that:
-Want to retarget website visitors on Facebook, Twitter, and web properties
-Are looking for a platform with a simple interface and easy-to-understand features
-Need little hand-holding or assistance from customer support

AdRoll is best for businesses that:
-Are interested in retargeting across multiple ad networks, including Google, Facebook, Yahoo, and Bing
-Have the time and resources to devote to learning a more complex platform
-Want access to detailed reporting and customer support

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